Challenge: A mid-sized law firm specializing in family law wanted to improve its online visibility and attract more clients. The firm struggled with low search engine rankings for critical keywords, making it difficult to compete with larger firms.
Solution: We conducted in-depth keyword research to identify high-traffic, low-competition terms like “divorce lawyer in Delhi ” and “child custody attorney.” On-page SEO improvements included optimizing title tags, meta descriptions, and content to align with these keywords. Additionally, we implemented local SEO strategies by optimizing the firm’s Google My Business profile, acquiring client reviews, and building local citations.
Results: Within six months, the law firm saw a 40% increase in organic traffic and a 25% rise in consultation requests. The firm now ranks on the first page of Google for key family law terms, significantly enhancing its online presence and client acquisition efforts.